所有论文
The Adaptability between Consumer Behavior and Marketing Strategies on E-Commerce Platforms
Consumer Behavior; E-Commerce Platforms; Marketing Strategies; Adaptability; Personalized Recommendation; Social Marketing
Digital Transformation Adoption in Small and Medium-Sized Enterprises (SMEs): Barriers, Drivers, and Performance Outcomes
Digital Transformation; Small and Medium-Sized Enterprises (SMEs); Manufacturing Industry; Performance Outcomes; Barriers and Drivers
The Influence of Sustainable Supply Chain Management on Corporate Financial Performance
Sustainable Supply Chain Management (SSCM); Corporate Financial Performance; ESG; Green Procurement; Digitalization
The Influence of Supply Chain Resilience on Performance of Global Manufacturing Enterprises An Empirical Study Across Developed and Emerging Markets
Supply Chain Resilience; Global Manufacturing Enterprises; Operational Performance; Financial Performance; Developed Markets; Emerging Markets
The Impact of Social Media Marketing on Brand Loyalty in the Digital Era
Social Media Marketing; Brand Loyalty; Interactive Content; Influencer Collaboration; User-Generated Content (UGC)
The Role of Rural E-Commerce in Reducing Agricultural Market Segmentation: Evidence from China’s County-Level Regions
Rural E-Commerce; Agricultural Market Segmentation; Farmer-Consumer Direct Sales; Digital Infrastructure; Agricultural Circulation
The Impact of Teacher Professional Development Programs on Teaching Quality in Local Undergraduate Universities: A Case Study of Curriculum-Based Training
Teacher Professional Development; Local Undergraduate Universities; Teaching Quality; Curriculum-Based Training; Application-Oriented Talents
The Role of Transformational Leadership in Fostering Employee Innovation Behavior: A Mediating Effect of Psychological Safety
Transformational Leadership; Employee Innovation Behavior; Psychological Safety; High-Tech Enterprises; Mediating Effect
The Impact of Cognitive Load on Decision-Making Efficiency in Corporate Strategic Planning: A Neuromanagement Perspective
Neuromanagement; Cognitive Load; Strategic Planning; Decision-Making Efficiency; Prefrontal Cortex
The Impact of Digital Financial Inclusion on Rural Household Income Inequality: Evidence from China
Digital Financial Inclusion; Rural Household Income Inequality; Credit Access; Non-farm Employment; Inclusive Growth
1 / 2