Breaking the Trust Dilemma in the Gig Economy: A Governance Pathway Study Based on Digital Credit Assets

DOI: https://journal.apaph.com/article-detail?id=2037545144077242370

关键词:

Gig Economy Data Trust Digital Credit Assets Platform Governance New Employment Forms

摘要

As a core component of new employment forms, the gig economy has revitalized market dynamics and promoted flexible employment. However, its inherent and deep-seated tripartite trust dilemma—among businesses, workers, and platforms—has become a critical bottleneck hindering high-quality development. This study systematically examines the trust deficits intertwining these three parties, identifying root causes in information asymmetry, insufficient rights protection, and the failure of traditional credit evaluation mechanisms. We propose that constructing a "digital credit asset" system, grounded in workers’ multimodal behavioral data, is a fundamental pathway to restructure the trust ecosystem of the gig economy. By capitalizing multidimensional information such as skills, performance, and evaluations into quantifiable, transferable trust credentials, digital credit assets can effectively reduce matching costs, safeguard the rights of all parties, and resolve profitability and governance challenges for platforms. Furthermore, this paper constructs a systematic governance framework for digital credit assets from three dimensions: technological architecture, institutional design, and multi-stakeholder co-governance, aiming to provide theoretical insights and practical guidance for standardizing, sustaining, and healthily developing the gig economy.

文献引用

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