所有论文
Corporate Social Responsibility and Financial Performance: A
Sustainable Development Perspective
Corporate Social Responsibility; Financial Performance; Sustainable
Development; Enterprise Strategy; Stakeholders
The Impact of Digital Transformation on Business Model
Innovation
digital economy; cross-border e-commerce
TheApplication and Impact ofArtificial Intelligence Marketing on
Amazon
Artificial Intelligence Marketing ；Amazon；Intelligent Recommendation
System；E-commerce Platform
Research on Strategies for Improving Supply Chain Resilience of
Cross-border E-commerce Enterprises in the Context of Digital
Economy
digital economy; cross-border e-commerce; supply chain resilience; digital
technolog
The Impact of Digital Transformation on Business Model
Innovation
Digital Transformation; Business Model Innovation; Digital Technology;
Organizational Agility
The Impact of Digital Economy on Global Business Strategies
Digital economy; Global business; Business strategy; Enterprise
transformation; Information technology
The Development of Sustainable Business Models in Contemporary
Enterprises
Sustainable business models; Contemporary enterprises; Environmental
protection; Social responsibility; Implementation strategies
Research on the Influencing Mechanism and Marketing Strategies
of Generation Z Consumers' Green Purchase Behavior——An
Extended Study Based on the Theory of Planned Behavior
Generation Z; green purchase behavior; theory of planned behavior;
perceived value; social media
Uniqlo's new retail model optimized through big data analysis
Uniqlo; New retail; Big data analysis; supply chain management; Store
operation; Online sales
The Relationship Between Corporate Social Responsibility and
Brand Image
Corporate social responsibility; Brand image; Brand reputation; Customer
loyalty; Stakeholders
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